I have omitted and obfuscated confidential information in this design case study. All information in this example is my own and does not necessarily reflect the views of Microsoft.
To provide a new, modern, frictionless experience for Microsoft’s Learners to redeem exam discounts in the flow of registration.
Microsoft provides discounts on exams for its Certifications programs. Exam Discount refers to digital discounts offered in the flow of registration to learners based upon identity. A user does not need to rely on codes to receive a discount on exam pricing.
Providing a new, modern, frictionless experience for Microsoft’s Learners to redeem exam discounts in the flow of registration will increase the number of certifications achieved. Also, it will eliminate any fraud resale of coupons vouchers to ineligible users.
I was the UX designer lead on a team comprised of 2 developers and a product manager. I was responsible for determining the overall design direction of the project, while collaborating with the rest of the team on ideation.
The interviews helped me understand learner’s behaviors and what are the common pains they have when registering and applying discounts before taking an certified exam.
These are some of their pain points:
The user selects the event they attended from the dropdown of eligible events, and selects “verify account”.
A popup window with the even login options appears.
Many accessible issues due to old infraestructure.
Azure Active Directory (AAD) members
No Azure Active Directory (AAD) members
My goals was to provide a new, modern, frictionless experience for Microsoft’s Learners to redeem exam discounts in the flow of registration
Fluent UI represents Microsoft UX building approach. It encapsulates Microsoft's concerted effort to unify design and code across platforms.
Fluent UI represents Microsoft UX building approach. It encapsulates Microsoft's concerted effort to unify design and code across platforms.
Prototyping was the most effective way to gain meaningful feedback from the team, consensus from stakeholders and approval from leadership.
6 users participated in a moderated, remote study on an exam discounts prototype. Using a think aloud protocol, participants
Design Accessibility spec contains four types of mark-up that designers provide to ensure usability and communicate with the engineers on the intended interactions.
The controls specs were delivered via the UI Fluent library. From this library, devs can see all the specifications of the controls used within Microsoft.
The modernization of the Exam Registration Experience has had a positive impact on the process of claiming discounts. The claiming rate has been significantly increased. After the released for the FY21 the total number of discounts used by customers reached ###,## discounts.
Reached Grade C in the accessibility scale.
